What is a Web Push Notification?
A Web Push Notification is an alert that contains an image, a title and a message, which are all entirely customizable. The domain name if set by default.
In addition, you can attach a URL to redirect web users to any page you want, and eventually add tracking parameters to analyze the impact in your Analytics tool.
Optimize the Web Push Opt-in Process
Ask the right way.
Just as for mobile apps, your users need to be opt-in in order to receive Web Push Notifications from your website on desktop or mobile.
With Accengage, you have the possibility to display an entirely customizable pre opt-in message to explain the benefits of receiving this new type of messages.
This necessary consent can be triggered on any page of your website, at anytime!
Web Push Notifications on Desktops
Once your users are opt-in to Web Push Notifications, you will be able to send them messages, even when they have left your website.
If Chrome, Firefox or Safari are open, Web Push Notifications will be received instantly.
If you send a Push Notification while the browsers are closed, the messages will actually be displayed once Chrome, Firefox or Safari are reopened.