Avoid overwhelming your users.
Monitor the volume of notifications sent to each
app user and limit the amount of messages you
can send them over a specific time frame thanks
to push marketing pressure management.
Example: don’t send more than 2 push notifications
per week per mobile app user.
One message. Multiple languages.
Thanks to the multi-language feature, you don’t have
to set up multiple campaigns to send your message in
Create one message and translate it in as many languages
as you want. The right message will be sent to the right user
depending on the language of the application or the device.
Deferred Push Notifications on Android
Display your notifications at the best time.
Available on Android, deferred Push Notifications enable marketers to deliver their messages only when users are active on their mobile, so as to benefit from more awareness.
Users whose mobile is locked when the notification is sent will actually see your message appear as a banner at the very top of the screen as soon as they unlock it!
Emoticons, Sounds & Badges
Make your notifications stand out.
In order to be more impactful, your push notifications can include emoticons and custom sounds. You also have the possibility to display a badge in the top right corner of the application icon to let your users know that they have one or more pending notification(s).
Redirect users to the right page.
Send a deep link along your push notifications
in order to redirect your users to the right page
within your application: a news article, registration
pages, in-app basket, reservation pages…
Doing so will provide your customers with an enhanced
user experience, and help you boost conversion.
Send the right message.
Thanks to the A/B testing feature, you can test
as many different messages as you want on a
fraction of your user base, and discover the best
performing message to broadcast to the rest
within 5 minutes!
Program your broadcasts.
You can either schedule the broadcast of your
messages to your entire user base worldwide,
at your own local time, or schedule it according
to each user’s local time. This feature enables you
to reach each user at the right time.
One message. Multiple apps.
Save time by creating your message and selecting all the
applications you want to target. The notifications will be
automatically sent to all users of the selected apps.